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A few years ago, some guys in Kentucky wanted to change their state motto. They thought that the current motto “Unbridled Spirit” wasn't good enough and wanted to re-brand Kentucky with the state motto “Kentucky-Kicks Ass.”

Maybe South Dakota needs a new motto

South Dakota's current motto is 'Under God, the People Rule.' And has been since 1885. 

There is also the state slogan 'Great Faces Great Places.'

Motto or slogan; they both mean the same thing to the people that see the 'Welcome to South Dakota' signs.

But, it's more than just a phrase on a sign, it is our state's branding statement, so let's freshen things up.

How about some brainstorming? I’ll start:

Gallery Credit: Ben Kuhns

ABOUT THE AUTHOR: Ben Kuhns is just some guy on the internet. He is a wannabe writer, and his wife thinks he's funny. He writes for Results-Townsquare Media in Sioux Falls South Dakota.

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