Malaysia Airlines Comes Up With Bad Bucket List Promotion

Whoever came up with this idea must have been high at the time.  Someone in the public relations department at Malaysia Airlines thought it would be a good idea for the airline to stage a "bucket list contest."

Yes - Malaysia Airlines, the same airline that's been at the center of the two most recent air tragedies.

For any other air carrier, having a bucket list contest might be looked at as a harmless gimmick.  But for Malaysia Airlines, it was yet another reminder that the company still has a long ways to go to boost customer confidence.

How the contest worked is the airline asked its passengers, "What or where would you like to tick-off on your bucket list?"

Given the company's recent problems, the idea didn't set real well with the higher-ups at the airline.  The short-lived contest has now been scrapped - and, I'm betting, someone is looking for a new P-R job.