Sioux Falls CVB Debuts New Website
The Sioux Falls Convention and Visitors Bureau (CVB) has launched a completely new website with a number of upgrades and new technology. A few highlights of the new site include:
- Mobile-first responsive web design
- Booking engine
- Real-time Instagram integration
- Google Street View
- Dynamic and related content strategy
- VisitSiouxFallsEvents.com enhancements
- Custom itineraries
- Video integration
- International visitor landing pages.
Teri Schmidt is Executive Director of the Sioux Falls CVB,
“We are very excited that our new website has already shown results in only one month. The new features allow us to execute new sales and marketing initiatives and even better tracking, measurement, return on investment and actual bookings.”
In only one month, the new VisitSiouxFalls.com is already making milestones. Pageviews show an increase of 22.3% and 53.7% increase in visitor guide engagement. Sessions are up 57.9% and new users are up 72.7%. The new booking engine has produced 36 room nights, which equates to over $3,300 in transient (leisure) hotel revenue.
(Source: Sioux Falls Convention & Visitor’s Bureau)