Every October Buche's Foods and Gus Stops donate 100% of the profits from cases of Shurfine Water they sell to help locals fight against breast cancer.

Each year company president RF Buche has challenged his teams to lead the effort of fundraising towards a set goal. Once the goal is met, RF has to complete his end of the bargain.

After last years goal was met, RF checked out groceries in a turkey suit, another year he sat in an ice cold dunk tank for hours at each of their store locations while he was dunked numerous times.

There just isn’t much RF won’t do to help others and this year is no different.  If the stores can beat last year’s donation of $7,000, RF has committed to riding his bicycle through each of the Buche Foods and Gus Stop communities which is a total of 159 miles.

They have been doing these style of fundraisers for 3 years, and have raised nearly $19,034.50 helping over 55 local cancer patients.

If you don't want the water, but would still like to help raise funds, and force RF to ride the 159 miles you can make a tax deductible donation to their Underdog Foundation.