Carly Rae Jepsen Rocks Dresses + Leather in Candie’s Hard at Work Fall 2013 Campaign [Photos]
Carly Rae Jepsen stars in Hard at Work, the fall 2013 ad campaign for Candie’s, sold exclusively at Kohl’s, for which she is the spokesmodel. The ad images are meant to showcase the glamorous and enviable life of a pop star. Jepsen is most certainly up for the task, sporting decidedly lighter, auburn locks, which play up her gorgeous porcelain skin, too.
The fun, energetic images feature the singer doing her thing – in the studio, on the road and more. “It’s me doing all the things I love to do, and combining fashion with that,” she said in the behind-the-scenes video footage from the shoot.
When you have this cool of a job, even the hardest day at work is still fun, and tons of it.
Also, CRJ will appear in her first commercial for the brand for the back-to-school season. It will debut during the Teen Choice Awards, set for Sunday, Aug. 11. The singer will offer exclusive access to live flash sales during the broadcast, marking the first time a fashion brand has done live selling.
The ‘Call Me Maybe’ Canadian cutie talks about the spot in the BTS footage, sharing the setting (a girl’s night in in a hotel room) and more.
“I think, for me, the highlight of the shoot is kind of the girly moments,” she confessed. “Like when I get to wear the dresses and things that are sometimes a little out of my comfort zone, but it’s really fun to play with. I love the way they combine it with leather jackets and combat boots.”
Check out the four ads below.
Watch BTS Footage of the Carly Rae Jepsen Candie’s Photo Shoot